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Reading: California-Based Perceptyx Acquires Behavioral Science Pioneer Humu
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Home > News > California-Based Perceptyx Acquires Behavioral Science Pioneer Humu
News

California-Based Perceptyx Acquires Behavioral Science Pioneer Humu

Shalini Pathak Published Aug 16, 2023
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California-Based Perceptyx Acquires Behavioral Science Pioneer Humu
California-Based Perceptyx Acquires Behavioral Science Pioneer Humu
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Perceptyx, a California-based employee listening and manager effectiveness platform, has recently announced the acquisition of Humu, a technology company that uses science-based ‘nudges’ to influence positive behaviour change and improve business performance.

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Perceptyx will integrate Humu’s “behaviour nudges” library into its People Insights Platform as part of this acquisition. The company hopes they’ll help organizations deliver personalized recommendations and guidance to both company leaders and employees, customized to the behaviour an individual or team wants to improve.

Co-founded by former Google HR chief Laszlo Bock in 2017, Humu offers a complete suite of survey analytics, actionable insights, and science-backed recommendations to help organizations achieve their biggest goals. The company aims to improve work environments for employees, leaders, and the bottom line. Humu’s customers have reported that 81% of employees made lasting behaviour changes, and companies reported a 3x improvement in financial performance.

Speaking about the acquisition, Chief Executive Officer of Humu, Scott Chancellor, said:

Organizational change doesn’t happen all at once. It takes time, repetition, and ideally, hyper-personalized, contextually relevant recommendations only possible with AI. By combining Humu’s nudge science with Perceptyx’s innovative AI platform, it will be possible to deliver those specific recommendations to hundreds of thousands of employees across an organization to solve unique challenges.

Employee listening may reveal issues with front-line worker well-being or poor decision-making by people leaders. Solving these problems requires far more than a read-out of the survey findings or a series of isolated change initiatives. It demands consistent and ongoing behavioural change at every level. By combining Perceptyx’s AI engine with Humu’s nudge content, tailored and targeted nudges can be delivered to the right employees and managers at the right moment through the most effective channel. This will instantly influence their behaviours in the flow of work.

With Humu’s acquisition, Perceptyx is building on these capabilities to connect yet another dot: delivering precise and impactful guidance to every employee to drive the behavioural change needed. The deal closes the gap between signal and action in the employee experience.

John Borland, Chief Executive Officer of Perceptyx, commented:

Listening tells you what employees need — what energizes and engages them. However, HR leaders have always struggled to see consistent and effective action by managers on those insights. We believe AI is the key to solving that problem at scale. Adding Humu’s ground-breaking nudge technology to our AI-powered platform can help all employees influence positive change at every level, improving both the employee experience and business results.

As the only provider focused exclusively on employee insights and action, Perceptyx has consistently invested in optimizing every step of the employee listening process. Since its inception in 2013, the firm has been redefining employee experience, delivering enterprise-level employee listening and manager effectiveness solutions to more than 600 customers, including one-third of the Fortune 100. With an unrivalled technology platform and a proven approach, Perceptyx makes it easy for managers, HR executives, and business leaders to discover insights deep within organizations to drive meaningful action that improves business outcomes.

In 2019, Perceptyx had received an undisclosed amount in a significant investment from TCV, one of the largest growth equity firms backing public and private technology companies.

TAGGED: Behavior Management, Employee, Hiring, HRTech, Survey
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By Shalini Pathak
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Shalini Pathak is a Staff Writer at EdTechReview (ETR) - India's leading edtech media & community. She has over four years of experience in media, covering different beats. Like all writers she's an enthusiastic reader first with a passion to create out of the box content, and an ability to write about any topic. As a part of the ETR team, she will cover the latest in the edtech industry with a focus on edtech startup stories and their funding.
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