Aagam, India’s first OTT (over-the-top) media service platform for education, has partnered with Santy Tutorials to integrate IB and CIE curricula into their platform. An official statement said the collaboration aims to introduce a personalized approach to home tutoring and online tuition for students worldwide.
Aagam intends to eliminate distractions and promote effective content consumption, learning and application. Previously, the platform required students to watch educational content for exposure before engaging in detailed learning with teachers, culminating in knowledge application through examinations. However, this approach incurred high costs in producing premium and monetizable video content. To tackle this challenge, Aagam has joined forces with Santy Tutorials to adopt a cost-effective reverse approach: apply, learn and watch, the statement further mentioned.
Commenting on the partnership, Founder & CEO of Aagam, Rohit Jain, said:
Santy Tutorials is known for home tutoring and has earned a reputation for providing services to children of prominent industrialists, Bollywood celebrities, politicians and other notable individuals. With a team of over 120 tutors proficient in teaching various subjects, Santy Tutorials brings strength and immense value to Aagam’s partnership.
As part of this alliance, Aagam aims to provide students with question banks and worksheets initially. As students tackle these questions, they may need clarification on which OTT platform will offer personalized content, aiming to address their queries within six hours.
Kirtan Savla, Managing Director, Santy Tutorials, commented:
Currently, we have an expansive team of 100 plus teachers teaching across four countries. Our partnership with Aagam is in tandem with the company’s expansion goals. Through Aagam’s partnership, resources and technology, we look ahead to going worldwide and making tutoring available across the globe.
Launched in May 2021, Aagam helps students of all ages consume educational content on the platform. It connects with dedicated experts to enhance their knowledge and assess by taking exams and quizzes on the topics learned. The OTT platform rewards the most consistent students with monthly scholarships and certificates. The startup allows educators from across the country to get listed on the platform for reaching out to their audience.