Gurgaon-based Masters’ Union, a new-age business school, has launched India’s first-ever experiential undergraduate programme in technology and business management and is looking to invest over $10M in bringing top educators from across the world.
The programme combines faculty from the world’s top-ranked universities such as Oxford & Harvard with MDs, CEOs and CXOs from companies such as Amazon, Apple, IBM, McKinsey and KPMG, according to a press release.
Staying true to the Masters’ Union teaching philosophy, the 4-year full-time course is imparted in a hands-on and experiential manner where the students learn business by doing business. In fact, each alternate term is an out-class term where students work in the real world and apply their in-class learnings from the previous term. These include building their own e-commerce stores, running a YouTube channel, creating blockchain protocols, building a startup, shadowing CXOs from Mckinsey & KPMG as well as studying abroad.
The blended course integrates a core business education with technology to prepare students for a digital first world. The 8 new-age specialisations include Computing, Advanced Data Analytics, FinTech, Product Management, Strategy, Marketing & Design, Entrepreneurship, & e-commerce. The programme will also pair each student with dedicated mentors for Public Speaking and Communication, Personal Branding, & Career Coaching.
Pratham Mittal, Founder, Masters’ Union, said,
In India, business education at the bachelors’ level is largely seen as a formality before enrolling into a good PG programme at home or abroad. Our aim is to add genuine value to the 3-4 years that UG students invest in their education. Our new-age programme is built on experience and global exposure – to create business leaders who are prepared to establish their own successful enterprises or run large organizations right after their graduation.
Speaking on the prospect of teaching Indian undergraduate students at Masters’ Union, Mihir Mankad, Former Professor, Harvard Graduate School and Harvard School of Business, said,
It is heartening to see the evolution in India’s management education. The country’s management graduates are some of the most sought-after in the world and the new integrated, tech-infused management course taught at the undergraduate level will give the learners a head-start and help them derive more value from the four years, and even prepare them for a career right after graduation.
On completion of the programme, the students will be awarded a professional certificate for the undergraduate programme in business & technology by Masters’ Union, in addition to a bachelor’s degree in management studies or commerce from Delhi University. There are also scholarships on offer for students applying for the UG TBM programme.
For details on the admission process, curriculum design, fee structure, scholarships and more, visit https://mastersunion.org/ug-programme.
Masters’ Union recently closed placements for its MBA class, with an average package of Rs. 33.10 lakhs, surpassing IIM Ahmedabad. The highest package stood at Rs. 64.15 lakhs, while the top 25% of the batch landed an average package of Rs.44.52 lakhs. The students secured various profiles across Zerodha, Razorpay, Bain, BCG, Accenture Strategy, Tata, KPMG, EY, PWC etc.
