The Gothenburg-based educational technology company memoryOS, has received a new investment from Vesna Capital, an investment fund founded by Ukrainians. Vesna Capital’s investment in the company, even before their upcoming full round, is a testament to their belief in memoryOS’s potential. The preparation process, which took several months, was a period of mutual growth and relationship building between the startup and the fund. In addition to the capital injection, Vesna Capital provided invaluable assistance to memoryOS with its marketing expertise and brand building, further bolstering its prospects.
However, the investment amount and other conditions were left undisclosed.
Co-founded by Alex Ruzh and Jonas von Essen in 2019, memoryOS develops an EdTech solution that equips individuals with essential Learning and Memory Management skills & tools to thrive in an increasingly information-rich digital world. The platform gamifies and combines the most powerful memory tricks and learning strategies to address the issue of poor memorization. People can move essential knowledge from their short-term to long-term memory with the aid of the solution. The company believes learning memorizing as a foundational ability is crucial, much like teaching reading and writing. MemoryOS has declared its goal for memorizing skills to become the new norm because the current educational system fails to accomplish this, which causes stress for students and typically escalates into various forms of “having a bad memory.”
Petro Sovyak-Krukovskyy, Investment Director at Vesna Capital, commented on the fresh investment, explaining why the team decided to invest in memoryOS:
We deeply understand the problem. People have begun to forget essential details about others – names, birthdates, favourite foods, and favourite flowers. You meet someone, and you know you’ve asked them before, but you can’t recall if they take their coffee with milk or without or what their child’s name is.
The Investment Director added:
memoryOS teaches you how to memorize large volumes of information using the ‘Mind Palace’ technique, which stays with the user for life. The long-term effect can genuinely change people’s lives for the better. there’s a significant demand worldwide from people who want to combat the negative effects of social media and apps and relearn how to remember important details. The product helps address a pressing issue that leads to social discomfort when you meet someone and want to introduce them but can’t remember exactly what they do.
Vesna Capital was created by Andriy Fedoriv, Viacheslav Klymov, and Volodymyr Popereshniuk in 2022. Since its launch, the investment portfolio has already included many projects: Kooperativ, The Good Plastic, REMO, Salo, Doc.ua, Zeely, Deskree, and others. The company’s main focus is helping build the next generation of founders—even more ambitious, competitive, and resilient. It offers three models of collaboration: VC Studio, Private Equity, and Venture Investment.
